Geoff Livingston's Blog (6)

Blog Action Day 2009 on October 15 revolves around climate change. While many people may be concerned about the environment, they may need ideas to write about. So I figured a little Blog Action Day sharing was in order to get folks prepped for their posts. The following 10 resources are my favorites, please add yours, too!

1) My primary volunteer organization for 2009, Live Earth

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As part of the social media team at Live Earth, I am thrilled to announce the "Love, the Climate" campaign launching today, and continuing through Friday, the 25th (landing page comin… Continue

I am working on an article for Mashable that will run later this week. Specifically, I am looking to do a round-up article on green social media efforts/contests/campaigns this summer. Any thoughts or suggestions for things that I should I write up? Will source contacts in the post. Thanks for your help in advance. Continue

The United Nations Environment Programme has engaged in

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One of the biggest barriers to success can be traditional political positioning, the legacy of past representations and stances. Organizations can be encumbered with their prior actions, permanently creating a legacy that will always be part of the fabric of their brand reputation. And rebellious types can permanently alienate the establishment. There is no market space that seems to embody this quite like the environmental arena, where "treehuggers" regu… Continue

Now that almost everyone across the political spectrum agrees that we are facing an ecological crisis, the main challenge of the green movement seems to be getting people to actually change behaviors. But this challenge is greater than it seems. It involves changing lifestyles that have become central to our culture for the past 100 years, ever since electricity has become part of our lives.… Continue